{"id":87506,"date":"2026-04-16T15:16:13","date_gmt":"2026-04-16T15:16:13","guid":{"rendered":"https:\/\/bigseo.com\/cobee\/"},"modified":"2026-09-04T23:41:05","modified_gmt":"2026-09-04T23:41:05","slug":"cobee-international-seo","status":"publish","type":"page","link":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/","title":{"rendered":"Caso de \u00c9xito \u2013 Cobee"},"content":{"rendered":"\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@graph\": [\n    {\n      \"@type\": \"WebPage\",\n      \"@id\": \"https:\/\/bigseo.com\/en\/cobee\/#webpage\",\n      \"url\": \"https:\/\/bigseo.com\/en\/cobee\/\",\n      \"name\": \"Cobee Case Study | BIGSEO\",\n      \"isPartOf\": { \"@id\": \"https:\/\/bigseo.com\/en\/#organization\" }\n    },\n    {\n      \"@type\": \"Article\",\n      \"@id\": \"https:\/\/bigseo.com\/en\/cobee\/#article\",\n      \"isPartOf\": { \"@id\": \"https:\/\/bigseo.com\/en\/cobee\/#webpage\" },\n      \"headline\": \"Cobee Case Study: Increasing Qualified Organic Leads by 195%\",\n      \"description\": \"Comprehensive SEO, Reversal Inbound, and Internationalization strategy for Cobee, resulting in a 195% lead increase and 464% more visibility.\",\n      \"image\": \"https:\/\/bigseo.com\/wp-content\/uploads\/cobee-case-study.png\",\n      \"author\": { \"@id\": \"https:\/\/bigseo.com\/en\/#organization\" },\n      \"publisher\": { \"@id\": \"https:\/\/bigseo.com\/en\/#organization\" },\n      \"mainEntity\": { \"@id\": \"https:\/\/bigseo.com\/en\/cobee\/#product\" }\n    },\n    {\n      \"@type\": \"Product\",\n      \"@id\": \"https:\/\/bigseo.com\/en\/cobee\/#product\",\n      \"name\": \"International SaaS SEO & Reversal Inbound Strategy\",\n      \"image\": \"https:\/\/bigseo.com\/wp-content\/uploads\/cobee-case-study.png\",\n      \"description\": \"Bilingual SEO consultancy and conversion optimization for corporate benefits platforms.\",\n      \"brand\": { \"@id\": \"https:\/\/bigseo.com\/en\/#organization\" },\n      \"review\": {\n        \"@type\": \"Review\",\n        \"author\": {\n          \"@type\": \"Organization\",\n          \"name\": \"Cobee\"\n        },\n        \"reviewBody\": \"BIGSEO helped Cobee scale its organic acquisition significantly, increasing Top 3 keyword rankings by over 1000% and boosting monthly qualified leads.\",\n        \"reviewRating\": {\n          \"@type\": \"Rating\",\n          \"ratingValue\": \"5\",\n          \"bestRating\": \"5\"\n        }\n      },\n      \"aggregateRating\": {\n        \"@type\": \"AggregateRating\",\n        \"ratingValue\": \"5\",\n        \"reviewCount\": \"1\"\n      }\n    }\n  ]\n}\n<\/script>\n\n\n<div class=\"gb-container gb-container-b40b5542 full-height\" id=\"home\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-59c898f6\">\n<div class=\"gb-grid-column gb-grid-column-8fe93fb3\"><div class=\"gb-container gb-container-8fe93fb3\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-ca2feb18 gb-headline-text\"><strong>COBEE<\/strong><\/p>\n\n\n\n<h1 class=\"gb-headline gb-headline-a7ca03f6 gb-headline-text mb-0\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-base-3-color\">We increased qualified organic leads by 195%.<\/mark><\/strong><\/h1>\n\n\n\n<div style=\"height:22px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"gb-headline gb-headline-0d707ed2 gb-headline-text\">With a complete SEO strategy we managed to increase visibility by 464% and organic traffic by 299%.<\/p>\n\n\n\n<div style=\"height:18px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"gb-button-wrapper gb-button-wrapper-d6ac73bb download-cta-top\">\n\n<a class=\"gb-button gb-button-5f07eacc gb-button-text\" href=\"https:\/\/bigseo.com\/en\/booking-consultancy\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Book a Consultancy<\/strong><\/a>\n\n\n\n<a class=\"gb-button gb-button-d9ddf671 gb-button-text\" href=\"#solucion\">See the solution<\/a>\n\n<\/div>\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-1a040876\"><div class=\"gb-container gb-container-1a040876\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-5e9b2491\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-73fa4112\">\n<div class=\"gb-grid-column gb-grid-column-7abf13b3\"><div class=\"gb-container gb-container-7abf13b3\"><div class=\"gb-inside-container\">\n\n<p class=\"has-text-align-center mb-0 has-base-3-color has-text-color wp-block-paragraph\" style=\"font-size:55px\">+<strong>464%<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center has-base-3-color has-text-color wp-block-paragraph\" style=\"font-size:17px\">Site Visibility<\/p>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-9c5a194c\"><div class=\"gb-container gb-container-9c5a194c\"><div class=\"gb-inside-container\">\n\n<p class=\"has-text-align-center mb-0 has-base-3-color has-text-color wp-block-paragraph\" style=\"font-size:55px\">+<strong>299%<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center has-base-3-color has-text-color wp-block-paragraph\" style=\"font-size:17px\">of Organic Sessions<\/p>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-db9ac208\"><div class=\"gb-container gb-container-db9ac208\"><div class=\"gb-inside-container\">\n\n<p class=\"has-text-align-center mb-0 has-base-3-color has-text-color wp-block-paragraph\" style=\"font-size:55px\">+<strong>195%<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center has-base-3-color has-text-color wp-block-paragraph\" style=\"font-size:17px\">of Qualified Organic Leads<\/p>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-53c58c4c\"><div class=\"gb-container gb-container-53c58c4c\"><div class=\"gb-inside-container\">\n\n<p class=\"has-text-align-center mb-0 has-base-3-color has-text-color wp-block-paragraph\" style=\"font-size:55px\">+<strong>1068%<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center has-base-3-color has-text-color wp-block-paragraph\" style=\"font-size:17px\">Keywords in Top3<\/p>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-d81fd462\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-d7047218\">\n<div class=\"gb-grid-column gb-grid-column-4ecffe62\"><div class=\"gb-container gb-container-4ecffe62\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-adaa7110 gb-headline-text\"><strong>THE COMPANY<\/strong><\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-c11a898a gb-headline-text\">Social benefits focused on improving wellbeing in companies<\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-fb9c09ba\"><div class=\"gb-container gb-container-fb9c09ba\"><div class=\"gb-inside-container\">\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-4fc3f8e1 wp-block-group-is-layout-flex\">\n<p class=\"wp-block-paragraph\">Social benefits focused on improving wellbeing in companies\nCobee is born in 2019 with a clear objective: to offer companies a 100% digital solution to <strong>manage employee benefits and <a href=\"https:\/\/cobee.io\/retribucion-flexible\/\">flexible remuneration<\/a><\/strong>and is a revolution in the way companies and employees interact with corporate benefits programmes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It is much more than a benefits management platform; it is a strategic partner that drives employee satisfaction, engagement and well-being, setting a new standard in corporate benefits management.<\/p>\n<\/div>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-e7f4f5a3\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-b7ebe62c\">\n<div class=\"gb-grid-column gb-grid-column-b8a2d286\"><div class=\"gb-container gb-container-b8a2d286\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-69a2cfd3 gb-headline-text\"><strong><strong>THE CHALLENGE<\/strong><\/strong><\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-f9487564 gb-headline-text\">Increase site visibility to attract qualified traffic and generate quality leads.<\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-721cd9c9\"><div class=\"gb-container gb-container-721cd9c9\"><div class=\"gb-inside-container\">\n\n<p class=\"wp-block-paragraph\">1. Increase Online Visibility: We sought to position the platform in the top search results for key terms related to corporate benefits management.\n<\/p>\n\n\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-4fc3f8e1 wp-block-group-is-layout-flex\">\n<p class=\"wp-block-paragraph\">2. Improve Transactional Keyword Positioning: We set out to identify and position key terms that were aligned with Cobee&#8217;s services that were not initially attracting traffic.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">3. Relevant and Engaging Content: Provide valuable content at every stage of the customer journey, from discovery to conversion as well as covering content on HR trends.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">4. Increase Conversion: Increased visibility and improved search rankings were to translate into a significant increase in conversions. The ultimate goal was for more companies to recognise the value of Cobee&#8217;s services and choose its platform to optimise benefits management for their employees.<\/p>\n<\/div>\n\n<\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-09e79083\"><div class=\"gb-inside-container\">\n<div class=\"gb-grid-wrapper gb-grid-wrapper-db1f5ba9\">\n<div class=\"gb-grid-column gb-grid-column-210ca9dd\"><div class=\"gb-container gb-container-210ca9dd\"><div class=\"gb-inside-container\">\n\n<p class=\"gb-headline gb-headline-5d21f645 gb-headline-text\"><strong><strong><strong>THE SOLUTION<\/strong><\/strong><\/strong><\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-3ea2a72e gb-headline-text\">Implement a Transactional SEO Architecture, develop a Reversal Inbound content strategy and execute an internationalisation process.<\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-e03e2222\"><div class=\"gb-container gb-container-e03e2222\"><div class=\"gb-inside-container\">\n\n<div class=\"wp-block-group is-vertical is-layout-flex wp-container-core-group-is-layout-4fc3f8e1 wp-block-group-is-layout-flex\">\n<p class=\"wp-block-paragraph\">To address this challenge, <strong> a comprehensive SEO strategy was implemented<\/strong> that encompassed technical, content and authority aspects. Developing a keyword research, establishing the transactional architecture focused on its services, creating quality content and making the appropriate technical optimisations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Furthermore, <strong>Cobee&#8217;s internationalisation into the Mexican market<\/strong>represented a key strategic step, and the adaptation of the successful strategy employed in the Spanish market was fundamental to its success. This initiative implied significant adjustments to address the particularities of the Mexican audience and to optimise Cobee&#8217;s presence in the Mexican cultural and business context.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On the other hand, a link building strategy was implemented, focused on obtaining quality links from relevant sites in the sector and applied to the services where we had the greatest historical competition in the sector.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, <strong>a comprehensive CRO audit <\/strong> audit was carried out as part of the initiatives to boost website conversion. This audit focused on identifying areas for improvement and optimisation in the conversion funnel, with the aim of maximising the effectiveness of SEO actions and increasing the conversion of visitors to qualified leads.<\/p>\n<\/div>\n\n<\/div><\/div><\/div>\n<\/div>\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-c79d1897\" id=\"solucion\"><div class=\"gb-inside-container\">\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-columns alignfull has-accent-background-color has-background is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<p class=\"gb-headline gb-headline-727c989a gb-headline-text\"><strong>THE RESULTS<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left has-base-3-color has-text-color\">Significant increase in Cobee&#8217;s business volume<\/h2>\n\n\n\n<p class=\"has-base-3-color has-text-color wp-block-paragraph\">Monthly qualified organic leads have increased  <strong> more than 195%  <strong>in the last year.<\/strong><\/strong><\/p>\n\n\n\n<p class=\"has-base-3-color has-text-color wp-block-paragraph\">This result has been achieved thanks to a significant increase in the visibility of the site:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/bigseo.com\/wp-content\/uploads\/indice-visibilidad-cobee-1024x389.png\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-base-3-color has-text-color wp-block-paragraph\">An increase that is related to the growth in organic impressions and clicks:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/bigseo.com\/wp-content\/uploads\/evolucion-impresiones-clics-cobee-1-1024x291.png\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-base-3-color has-text-color wp-block-paragraph\">And which is reflected in the evolution of the organic sessions of Cobee&#8217;s website:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/bigseo.com\/wp-content\/uploads\/evolucion-sesiones-organicas-cobee-1024x434.png\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-base-3-color has-text-color wp-block-paragraph\">All this, also caused in part by the new positioning of a large volume of keywords in the top 3 of the SERPS:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/bigseo.com\/wp-content\/uploads\/evolucion-palabras-clave-cobee-1024x332.png\" alt=\"\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"gb-container gb-container-b104690f\"><div class=\"gb-inside-container\">\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<!-- =========================================================\n     BIGSEO \u00b7 MORE SUCCESS STORIES\n     Case study: \/en\/case-studies\/cobee-international-seo\/  (excludes itself)\n     ========================================================= -->\n\n<section id=\"bigseo-related-cases\" class=\"brel\" aria-labelledby=\"bigseo-related-cases-title\">\n\n  <div class=\"brel__header\">\n    <p class=\"brel__eyebrow\">MORE SEO CASE STUDIES<\/p>\n    <h2 id=\"bigseo-related-cases-title\" class=\"brel__title\">Other organic growth projects<\/h2>\n  <\/div>\n\n  <div class=\"brel__slider\">\n\n    <button class=\"brel__arrow brel__arrow--prev\" type=\"button\" aria-label=\"Previous case studies\">\u2190<\/button>\n\n    <div class=\"brel__track\" tabindex=\"0\" aria-label=\"More success stories\">\n\n      <article class=\"brel-card\">\n        <a class=\"brel-card__link\" href=\"https:\/\/bigseo.com\/en\/case-studies\/zendo-lims-international-seo\/\">\n          <div class=\"brel-card__image\">\n            <img src=\"https:\/\/bigseo.com\/wp-content\/uploads\/image-9.png\" alt=\"Zendo LIMS case study\" loading=\"lazy\" decoding=\"async\">\n          <\/div>\n          <div class=\"brel-card__content\">\n            <p class=\"brel-card__category\">International SEO \u00b7 B2B software<\/p>\n            <h3 class=\"brel-card__name\">Zendo LIMS<\/h3>\n            <div class=\"brel-card__result\"><strong>+813%<\/strong><span>organic clicks<\/span><\/div>\n            <p class=\"brel-card__secondary\">Top 10 keywords in 5 countries<\/p>\n            <span class=\"brel-card__cta\">View case study <span>\u2192<\/span><\/span>\n          <\/div>\n        <\/a>\n      <\/article>\n      <article class=\"brel-card\">\n        <a class=\"brel-card__link\" href=\"https:\/\/bigseo.com\/en\/case-studies\/carasalab-seo\/\">\n          <div class=\"brel-card__image\">\n            <img src=\"https:\/\/bigseo.com\/wp-content\/uploads\/Carasa.webp\" alt=\"CarasaLab case study\" loading=\"lazy\" decoding=\"async\">\n          <\/div>\n          <div class=\"brel-card__content\">\n            <p class=\"brel-card__category\">SEO \u00b7 Web Design \u00b7 B2B<\/p>\n            <h3 class=\"brel-card__name\">CarasaLab<\/h3>\n            <div class=\"brel-card__result\"><strong>x10<\/strong><span>quality leads captured<\/span><\/div>\n            <p class=\"brel-card__secondary\">+2,300% in web visibility<\/p>\n            <span class=\"brel-card__cta\">View case study <span>\u2192<\/span><\/span>\n          <\/div>\n        <\/a>\n      <\/article>\n      <article class=\"brel-card\">\n        <a class=\"brel-card__link\" href=\"https:\/\/bigseo.com\/en\/case-studies\/dona-coletas-seo\/\">\n          <div class=\"brel-card__image\">\n            <img src=\"https:\/\/bigseo.com\/wp-content\/uploads\/dona-coletas-seo-1.webp\" alt=\"Do\u00f1a Coletas case study\" loading=\"lazy\" decoding=\"async\">\n          <\/div>\n          <div class=\"brel-card__content\">\n            <p class=\"brel-card__category\">SEO \u00b7 Migration<\/p>\n            <h3 class=\"brel-card__name\">Do\u00f1a Coletas<\/h3>\n            <div class=\"brel-card__result\"><strong>+10,400%<\/strong><span>site visibility<\/span><\/div>\n            <p class=\"brel-card__secondary\">+130% impressions after the migration<\/p>\n            <span class=\"brel-card__cta\">View case study <span>\u2192<\/span><\/span>\n          <\/div>\n        <\/a>\n      <\/article>\n      <article class=\"brel-card\">\n        <a class=\"brel-card__link\" href=\"https:\/\/bigseo.com\/en\/case-studies\/install-beer-seo\/\">\n          <div class=\"brel-card__image\">\n            <img src=\"https:\/\/bigseo.com\/wp-content\/uploads\/Install-Beer.webp\" alt=\"Install Beer case study\" loading=\"lazy\" decoding=\"async\">\n          <\/div>\n          <div class=\"brel-card__content\">\n            <p class=\"brel-card__category\">SEO \u00b7 Industrial sector<\/p>\n            <h3 class=\"brel-card__name\">Install Beer<\/h3>\n            <div class=\"brel-card__result\"><strong>+391%<\/strong><span>site visibility<\/span><\/div>\n            <p class=\"brel-card__secondary\">+650% keywords in Top 1 in one year<\/p>\n            <span class=\"brel-card__cta\">View case study <span>\u2192<\/span><\/span>\n          <\/div>\n        <\/a>\n      <\/article>\n    <\/div>\n\n    <button class=\"brel__arrow brel__arrow--next\" type=\"button\" aria-label=\"More case studies\">\u2192<\/button>\n\n  <\/div>\n\n  <div class=\"brel__all\">\n    <a class=\"brel__all-link\" href=\"https:\/\/bigseo.com\/en\/case-studies\/\">View all case studies <span aria-hidden=\"true\">\u2192<\/span><\/a>\n  <\/div>\n\n<\/section>\n\n<style>\n.brel{--blue:#1233ff;--black:#17181d;--border:#e8e8e8;width:100%;max-width:1480px;margin:0 auto;padding:80px 35px 70px;box-sizing:border-box;font-family:Montserrat,sans-serif}\n.brel *{box-sizing:border-box}\n.brel__header{max-width:1000px;margin:0 auto 42px;text-align:center}\n.brel__eyebrow{margin:0 0 16px;color:var(--blue);font-size:14px;line-height:1.2;font-weight:700;letter-spacing:.02em;text-transform:uppercase}\n.brel__title{max-width:900px;margin:0 auto;color:var(--black);font:700 clamp(30px,3.2vw,44px)\/1.1 Montserrat,sans-serif;letter-spacing:-.035em}\n.brel__slider{position:relative}\n.brel__track{display:flex;gap:24px;width:100%;overflow-x:auto;overflow-y:hidden;padding:5px 2px 20px;scroll-snap-type:x mandatory;scroll-behavior:smooth;overscroll-behavior-x:contain;scrollbar-width:none}\n.brel__track::-webkit-scrollbar{display:none}\n.brel__track:focus{outline:none}\n.brel__track:focus-visible{outline:2px solid var(--blue);outline-offset:4px;border-radius:10px}\n.brel-card{flex:0 0 calc((100% - 48px)\/3);min-width:0;scroll-snap-align:start}\n.brel-card__link{display:flex;flex-direction:column;height:100%;overflow:hidden;border:1px solid var(--border);border-radius:18px;background:#fff;color:inherit;text-decoration:none!important;box-shadow:0 5px 18px rgba(0,0,0,.045);transition:transform .25s ease,box-shadow .25s ease}\n.brel-card__link:hover{transform:translateY(-5px);box-shadow:0 18px 42px rgba(0,0,0,.11)}\n.brel-card__image{width:100%;aspect-ratio:1\/1;overflow:hidden;background:#f4f4f4}\n.brel-card__image img{display:block;width:100%;height:100%;object-fit:cover;transition:transform .4s ease}\n.brel-card__link:hover .brel-card__image img{transform:scale(1.035)}\n.brel-card__content{display:flex;flex:1;flex-direction:column;min-height:275px;padding:26px 27px 27px;background:var(--blue);color:#fff}\n.brel-card__category{margin:0 0 8px;color:rgba(255,255,255,.7);font-size:11px;line-height:1.4;font-weight:700;letter-spacing:.06em;text-transform:uppercase}\n.brel-card__name{margin:0 0 22px;color:#fff;font:700 21px\/1.25 Montserrat,sans-serif}\n.brel-card__result{margin:0 0 8px}\n.brel-card__result strong{display:block;margin:0 0 5px;color:#fff;font-size:clamp(32px,3vw,44px);line-height:.98;font-weight:700;letter-spacing:-.045em}\n.brel-card__result span{display:block;color:#fff;font-size:16px;line-height:1.35;font-weight:500}\n.brel-card__secondary{margin:0 0 22px;color:rgba(255,255,255,.72);font-size:13px;line-height:1.45}\n.brel-card__cta{display:flex;align-items:center;justify-content:space-between;margin-top:auto;padding-top:16px;border-top:1px solid rgba(255,255,255,.25);color:#fff;font-size:13px;font-weight:700}\n.brel-card__cta span{font-size:20px;transition:transform .2s ease}\n.brel-card__link:hover .brel-card__cta span{transform:translateX(5px)}\n.brel__arrow{position:absolute;z-index:10;top:50%;display:flex;align-items:center;justify-content:center;width:50px;height:50px;padding:0;border:0;border-radius:50%;background:#fff;color:var(--black);box-shadow:0 7px 25px rgba(0,0,0,.16);font-size:24px;cursor:pointer;transform:translateY(-50%);transition:.2s}\n.brel__arrow:hover{background:var(--blue);color:#fff}\n.brel__arrow--prev{left:-24px}\n.brel__arrow--next{right:-24px}\n.brel__arrow:disabled{opacity:.2;pointer-events:none}\n.brel__all{margin-top:8px;text-align:center}\n.brel__all-link{display:inline-flex;align-items:center;gap:9px;color:var(--blue);font-size:15px;font-weight:700;text-decoration:none!important}\n.brel__all-link:hover{text-decoration:underline!important}\n@media(max-width:1024px){.brel{padding:64px 28px 56px}.brel-card{flex-basis:calc((100% - 22px)\/2)}.brel__track{gap:22px}.brel__arrow{display:none}}\n@media(max-width:640px){.brel{padding:52px 20px 48px}.brel__header{margin-bottom:30px}.brel__eyebrow{font-size:12px;margin-bottom:13px}.brel__title{font-size:28px;line-height:1.14}.brel__track{gap:14px;width:calc(100% + 20px);padding-right:20px}.brel-card{flex-basis:88%}.brel-card__content{min-height:255px;padding:22px}.brel-card__result strong{font-size:38px}}\n@media(prefers-reduced-motion:reduce){.brel__track{scroll-behavior:auto}.brel-card__link,.brel-card__image img,.brel-card__cta span{transition:none}}\n<\/style>\n\n<script>\n(function(){\n const root=document.getElementById('bigseo-related-cases');if(!root)return;\n const track=root.querySelector('.brel__track'),prev=root.querySelector('.brel__arrow--prev'),next=root.querySelector('.brel__arrow--next');\n const step=()=>{const c=track.querySelector('.brel-card');const g=parseFloat(getComputedStyle(track).gap)||0;return c?c.getBoundingClientRect().width+g:track.clientWidth};\n const update=()=>{const max=track.scrollWidth-track.clientWidth,over=max>5;prev.hidden=!over;next.hidden=!over;prev.disabled=track.scrollLeft<=5;next.disabled=track.scrollLeft>=max-5};\n prev.addEventListener('click',()=>track.scrollBy({left:-step(),behavior:'smooth'}));\n next.addEventListener('click',()=>track.scrollBy({left:step(),behavior:'smooth'}));\n track.addEventListener('scroll',update,{passive:true});window.addEventListener('resize',update);update();\n})();\n<\/script>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"gb-grid-wrapper gb-grid-wrapper-8ef83a36\">\n<div class=\"gb-grid-column gb-grid-column-9c0daaeb\"><div class=\"gb-container gb-container-9c0daaeb\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-639cf0c8\"><div class=\"gb-container gb-container-639cf0c8\"><div class=\"gb-inside-container\">\n\n<h2 class=\"gb-headline gb-headline-b41081d9 gb-headline-text underline\">Want to generate business?<br><a href=\"https:\/\/bigseo.com\/en\/booking-consultancy\/\" target=\"_blank\" rel=\"noreferrer noopener\">Let&#8217;s talk!<\/a><\/h2>\n\n<\/div><\/div><\/div>\n\n<div class=\"gb-grid-column gb-grid-column-32642c9d\"><div class=\"gb-container gb-container-32642c9d\"><div class=\"gb-inside-container\"><\/div><\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p> &#8230; <a title=\"Caso de \u00c9xito \u2013 Cobee\" class=\"read-more\" href=\"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/\" aria-label=\"More on Caso de \u00c9xito \u2013 Cobee\">Read more<\/a><\/p>\n","protected":false},"author":46,"featured_media":87186,"parent":91264,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-87506","page","type-page","status-publish","has-post-thumbnail","infinite-scroll-item"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u25b7 Cobee Case Study: +195% Qualified Leads | BIGSEO<\/title>\n<meta name=\"description\" content=\"How Cobee achieved +195% qualified leads and +464% visibility. A masterclass in International SEO and Reversal Inbound for the HR Tech sector.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u25b7 Cobee Case Study: +195% Qualified Leads | BIGSEO\" \/>\n<meta property=\"og:description\" content=\"How Cobee achieved +195% qualified leads and +464% visibility. A masterclass in International SEO and Reversal Inbound for the HR Tech sector.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"BIGSEO | Agencia de Marketing Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bigseooficial\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-04T23:41:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bigseo.com\/wp-content\/uploads\/caso-exito-cobee-1.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"705\" \/>\n\t<meta property=\"og:image:height\" content=\"705\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Bigseo\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/cobee-international-seo\\\/\",\"url\":\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/cobee-international-seo\\\/\",\"name\":\"\u25b7 Cobee Case Study: +195% Qualified Leads | BIGSEO\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/cobee-international-seo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/cobee-international-seo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/bigseo.com\\\/wp-content\\\/uploads\\\/caso-exito-cobee-1.webp\",\"datePublished\":\"2026-04-16T15:16:13+00:00\",\"dateModified\":\"2026-09-04T23:41:05+00:00\",\"description\":\"How Cobee achieved +195% qualified leads and +464% visibility. A masterclass in International SEO and Reversal Inbound for the HR Tech sector.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/cobee-international-seo\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/cobee-international-seo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/cobee-international-seo\\\/#primaryimage\",\"url\":\"https:\\\/\\\/bigseo.com\\\/wp-content\\\/uploads\\\/caso-exito-cobee-1.webp\",\"contentUrl\":\"https:\\\/\\\/bigseo.com\\\/wp-content\\\/uploads\\\/caso-exito-cobee-1.webp\",\"width\":705,\"height\":705,\"caption\":\"logo de cobee para nuestro caso de \u00e9xito\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/cobee-international-seo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/bigseo.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Success Stories\",\"item\":\"https:\\\/\\\/bigseo.com\\\/en\\\/case-studies\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Caso de \u00c9xito \u2013 Cobee\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/bigseo.com\\\/en\\\/\",\"name\":\"BIGSEO | Agencia de Marketing Digital\",\"description\":\"GENERAR NEGOCIO\",\"publisher\":{\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/bigseo.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/#organization\",\"name\":\"BIGSEO | Agencia de Marketing Digital\",\"alternateName\":\"BIGSEO\",\"url\":\"https:\\\/\\\/bigseo.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/bigseo.com\\\/wp-content\\\/uploads\\\/bigseo-logo.png\",\"contentUrl\":\"https:\\\/\\\/bigseo.com\\\/wp-content\\\/uploads\\\/bigseo-logo.png\",\"width\":526,\"height\":94,\"caption\":\"BIGSEO | Agencia de Marketing Digital\"},\"image\":{\"@id\":\"https:\\\/\\\/bigseo.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/bigseooficial\",\"https:\\\/\\\/x.com\\\/Bigseo\",\"https:\\\/\\\/www.instagram.com\\\/bigseooficial\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@bigseooficial\",\"https:\\\/\\\/www.tiktok.com\\\/@bigseo_oficial\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/bigseo\\\/posts\",\"https:\\\/\\\/www.threads.net\\\/@bigseooficial\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u25b7 Cobee Case Study: +195% Qualified Leads | BIGSEO","description":"How Cobee achieved +195% qualified leads and +464% visibility. A masterclass in International SEO and Reversal Inbound for the HR Tech sector.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/","og_locale":"en_US","og_type":"article","og_title":"\u25b7 Cobee Case Study: +195% Qualified Leads | BIGSEO","og_description":"How Cobee achieved +195% qualified leads and +464% visibility. A masterclass in International SEO and Reversal Inbound for the HR Tech sector.","og_url":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/","og_site_name":"BIGSEO | Agencia de Marketing Digital","article_publisher":"https:\/\/www.facebook.com\/bigseooficial","article_modified_time":"2026-09-04T23:41:05+00:00","og_image":[{"width":705,"height":705,"url":"https:\/\/bigseo.com\/wp-content\/uploads\/caso-exito-cobee-1.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_site":"@Bigseo","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/","url":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/","name":"\u25b7 Cobee Case Study: +195% Qualified Leads | BIGSEO","isPartOf":{"@id":"https:\/\/bigseo.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/#primaryimage"},"image":{"@id":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/#primaryimage"},"thumbnailUrl":"https:\/\/bigseo.com\/wp-content\/uploads\/caso-exito-cobee-1.webp","datePublished":"2026-04-16T15:16:13+00:00","dateModified":"2026-09-04T23:41:05+00:00","description":"How Cobee achieved +195% qualified leads and +464% visibility. A masterclass in International SEO and Reversal Inbound for the HR Tech sector.","breadcrumb":{"@id":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/#primaryimage","url":"https:\/\/bigseo.com\/wp-content\/uploads\/caso-exito-cobee-1.webp","contentUrl":"https:\/\/bigseo.com\/wp-content\/uploads\/caso-exito-cobee-1.webp","width":705,"height":705,"caption":"logo de cobee para nuestro caso de \u00e9xito"},{"@type":"BreadcrumbList","@id":"https:\/\/bigseo.com\/en\/case-studies\/cobee-international-seo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/bigseo.com\/en\/"},{"@type":"ListItem","position":2,"name":"Success Stories","item":"https:\/\/bigseo.com\/en\/case-studies\/"},{"@type":"ListItem","position":3,"name":"Caso de \u00c9xito \u2013 Cobee"}]},{"@type":"WebSite","@id":"https:\/\/bigseo.com\/en\/#website","url":"https:\/\/bigseo.com\/en\/","name":"BIGSEO | Agencia de Marketing Digital","description":"GENERAR NEGOCIO","publisher":{"@id":"https:\/\/bigseo.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bigseo.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bigseo.com\/en\/#organization","name":"BIGSEO | Agencia de Marketing Digital","alternateName":"BIGSEO","url":"https:\/\/bigseo.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bigseo.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/bigseo.com\/wp-content\/uploads\/bigseo-logo.png","contentUrl":"https:\/\/bigseo.com\/wp-content\/uploads\/bigseo-logo.png","width":526,"height":94,"caption":"BIGSEO | Agencia de Marketing Digital"},"image":{"@id":"https:\/\/bigseo.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/bigseooficial","https:\/\/x.com\/Bigseo","https:\/\/www.instagram.com\/bigseooficial\/","https:\/\/www.youtube.com\/@bigseooficial","https:\/\/www.tiktok.com\/@bigseo_oficial","https:\/\/www.linkedin.com\/company\/bigseo\/posts","https:\/\/www.threads.net\/@bigseooficial"]}]}},"_links":{"self":[{"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/pages\/87506","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/comments?post=87506"}],"version-history":[{"count":13,"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/pages\/87506\/revisions"}],"predecessor-version":[{"id":95264,"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/pages\/87506\/revisions\/95264"}],"up":[{"embeddable":true,"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/pages\/91264"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/media\/87186"}],"wp:attachment":[{"href":"https:\/\/bigseo.com\/en\/wp-json\/wp\/v2\/media?parent=87506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}